Who Gives A Crap? short film shares the powerful story of Antoinette, a sanitation worker in Nairobi who’s changing lives through clean toilets and community hygiene education. Her work — alongside their partners at Fresh Life — shows the incredible impact your toilet paper choices can have.

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“Who Gives A Crap Earth: A Limited Edition” is a collection of toilet paper featuring wrappers with photography celebrating Earth’s natural beauty. It’s a limited-edition release aiming to remind people of the planet’s wonders, educate about climate change, and encourage appreciation for Earth. The collection uses 100% bamboo rolls and is designed to be both environmentally friendly and visually appealing.

Here’s a more detailed breakdown:

Concept:

The collection features 24 unique wrapper designs, each showcasing a different aspect of Earth’s beauty. 

Purpose:

Who Gives A Crap aims to remind people of the planet’s beauty and encourage them to appreciate it, as well as to raise awareness about climate change. 

Material:

The toilet paper is made from 100% bamboo, a renewable and sustainable resource. 

Impact:

The company donates 50% of its profits to help improve access to clean water and sanitation facilities for people around the world. 

Limited Edition:

The collection was a limited-time offering, with unique wrapper designs available only for a certain period.